Save the image in <installation directory>\BusinessObjects Enterprise 11.5\Images.
Verify that the image is in .gif, .bmp, or .jpg format.
Open the Web Intelligence report.
Click Chart and Table Types from the left drop-down list.
Click Report Elements to Drag and Drop > Cells > Formula and Text Cells > Blank Cell.
Drag a blank cell to the report.
Right-click the blank cell. Click Format > Cell.
Click the Read Content as: Image URL option.
Type the image name as follows: boimg://<file name> (for example, boimg://reportimage.jpg).
Click Apply.